WA.Expert vs Wati:
the honest comparison.

Feature comparison

Accurate as of June 2026. We check competitors' public pricing pages monthly.

Why businesses switch to WA.Expert

The number one reason Indian businesses switch from Wati to WA.Expert is cost. Wati is priced for US and European markets. At ₹599/month with zero Meta markup, WA.Expert delivers equivalent (for most use cases) features at a fraction of the cost. Businesses also mention India-specific support — getting help on WhatsApp in IST hours is faster than emailing a global support team.

Common questions

Is WA.Expert cheaper than Wati?

Significantly. Wati's pricing is in USD and targets global enterprise customers. WA.Expert at ₹599/month (approximately $7) is 7–40× cheaper than Wati's plans, depending on tier. For Indian SMBs, the price difference is the most common reason for switching.

Does WA.Expert have the same features as Wati?

For most Indian business use cases — chatbots, broadcasts, team inbox, CRM, Flows, integrations — yes. Wati has some enterprise-grade features (advanced analytics, Salesforce/HubSpot deep integration) that WA.Expert does not yet match. For a retail brand, coaching institute, clinic, or logistics company, WA.Expert covers everything needed.

Can I move my WhatsApp number from Wati to WA.Expert?

Yes. Your WABA and phone number can migrate. The process takes 24–48 hours and requires cooperation from your current BSP (Wati) to release the number. Your templates, contacts, and conversation history (except history, which is Meta policy) can be transferred.

Which is better for a startup in India?

WA.Expert. ₹599/month vs Wati's $49–$299 is not a close comparison for an Indian startup. The feature set covers everything a startup needs at launch and scale.