Looking for a Zoko alternative?

Zoko is a Shopify-specific tool with four priced tiers and a markup on its cheapest plan. If that shape does not fit an Indian SMB that wants a flat, published price and a working platform on day one, here is the direct alternative.

The Alternative

Why businesses look for a Zoko alternative

The entry Starter plan cost roughly six times WA.Expert's flat price and still added a per-conversation markup.

Removing that markup meant moving to a much more expensive Plus, Elite or Max tier.

Features were split across four tiers instead of included in one plan.

One flat, low rupee price with zero markup on every plan replaced the tier-and-markup maths.

WA.Expert is the direct alternative: ₹599 a month, one plan, chatbot builder, automation, team inbox and Mini CRM included, Meta's message rate passed through at zero markup, and a support team that answers on WhatsApp in Indian business hours. See the full side-by-side comparison →

At A Glance

WA.Expert vs Zoko, the short version

	WA.Expert	Zoko
Starting platform fee	₹599/month, one plan, everything included	₹3,499/month (Starter) up to ₹33,833/month (Max)
Markup on Meta message rates	None, on every plan	Starter plan only: ₹1.25 extra per conversation
Plan structure	One plan, no feature gates	Four tiers, features and limits gated by plan
Built for	Any Indian SMB, D2C brand, or service business	Shopify stores specifically

FAQ

Zoko alternative, answered

Does Zoko charge a markup on WhatsApp messages?

Only on its cheapest Starter plan, which adds roughly ₹1.25 per conversation on top of Meta's own rate. The Plus, Elite and Max plans remove that markup but cost considerably more per month. WA.Expert charges zero markup on its single plan, no tier required.

How much does Zoko cost compared to WA.Expert?

Zoko's published India pricing runs from about ₹3,499/month (Starter) to ₹33,833/month (Max). WA.Expert is a flat ₹599/month with every feature included, regardless of your volume.

See the difference yourself.

Setup takes minutes. And if you ever get stuck, we are the only platform in India that answers you live on WhatsApp.

Get Started →See pricing